Hello, my name is Allison VanKanegan.
I’m an experienced visual designer based in Fairfax, Virginia. I’m also a DIY and craft enthusiast, a voracious reader, a dedicated runner, and an occasional hiker.
For more details about my experience, Download my Resume
KEY SKILLS
Adobe Illustrator • Adobe InDesign • Adobe Photoshop • Adobe XD • Art Direction • Atlassian Confluence • Atlassian Jira • Asana • Branding • CSS • Canva • Design Management • Design Strategy • Design Thinking • Drawing • Editing • Creative Facilitation • Figma • HTML • InVision • Microsoft PowerPoint • Microsoft Word • Photo Retouching • Photography • Print Production • Project Management • Sketch • Typography • User Research • UI/UX
CAREER HIGHLIGHTS
Stood Up a Self-Service Design Capability
Built out a self-service design capability for Sonatype’s field and digital marketing teams, creating hundreds of assets and standards to allow teams to create their own social end event assets while maintaining s premium brand identity. This created a win-win situation: preventing our small design team from becoming a blocker for time-sensitive promotions, while freeing the team from repetitive tasks to allow focus on more high impact creative projects.
Reimagined a Flagship Report
Reimagined and redesigned the 8th annual edition of Sonatype’s flagship report, the State of the Software Supply Chain, from a static pdf to an interactive digital experience. Developed design concept and led the design and development teams to execute the final product and supplementary campaign assets. The new experience resulted in increased reach of the report, including a wider scope of press and industry leader mentions and increased brand visibility.
Led Two Successful Company Website Redesigns
Led and oversaw all aspects of two separate website redesigns for Blackstone Federal and Sonatype, including preliminary user research, vendor selection, information architecture, visual design, content creation (including videos), coordination across multiple stakeholders and departments, feedback cycles, rollout communications and managing development and QA of the sites. The Sonatype corporate redesign was also completed in conjunction with a complete redesign of company assets across all touch points, including overhaul of brand system, physical, digital, and multimedia.
Built out a Design Offering
Built out Blackstone Federal’s design capability from scratch as the first designer hired at the company, giving a new perspective and competitive edge in winning technology contracts. The work included co-developing a rebranding workshop for customers and bringing a UX perspective to multiple client projects in various capacities via consultations, user research, page design and development, and hiring 2 additional designers to the team.
Managed Successful Product and Brand Overhauls
Completed multiple successful start-to-finish application rebranding/redesign efforts across 3 companies, including facilitating cross-department creative brainstorming workshops, creating new names, designing new brandmarks, user research, UI design and page development, and managing the auditing and updating of existing assets across
multiple teams.
EXPERIENCE
Design Director
Sonatype, Inc, Tysons, VA | 2020–Present
Senior Designer 2020–2021, Senior Manager, Design 2021–2022
Senior UX Designer
Apptium Technologies, Reston, VA | 2019–2020
Senior Creative Designer
Blackstone Federal, Arlington, VA | 2017–Present
Senior Designer
American Association of University Women, Washington, DC | June 2008–Present
Intern 2008–09, Junior Designer 2009–11, Designer 2011–13
Marketing and Web Designer
A River’s Reach; Elon, NC | Jan. 2008–May 2008
Designer, YOUnique Images
Elon, NC | Aug. 2007-May 2008
EDUCATION
Bachelor of Arts in Sociology and Digital Art
Elon University | 2004–08
UX Design Certificate
General Assembly | 2019
For more details about my experience, Download my full Resume